GMO Lands Nature's Recipe

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By Joan Voight and Hank Kim





SAN FRANCISCO–Nature’s Recipe Pet Food has awarded its estimated $2-4 million consumer account to Goldberg Moser O’Neill after a review, sources said.





Others contacted about the account of the H.J. Heinz Foods unit, were California agencies Butler, Shine & Stern in Sausalito, DDB Needham’s San Francisco office, and Ground Zero and Kovel Kresser & Partners, both in Santa Monica, according to sources.





Also competing was incumbent Stephens & Associates in Overland Park, Kan.,



















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