Gimme A Burger, Hold Your Concern

You can find social responsibility at lots of places, but you need to go to a specialist for crispy fries and juicy burgers. Perhaps that explains why consumers are disinclined to view fast-food companies as the villains behind Americans’ unhealthy eating habits. In a nationwide survey on corporate responsibility, conducted for communications agency Public New York by research firm Hall & Partners, 65 percent of respondents agreed that “It is the responsibility of the individual, not the fast-food companies, to eat responsibly.”