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NEW YORK Gillette said on Thursday that it will expand its Venus line with the launch of two high-performance women’s razors, Venus Vibrance and Venus Disposable.
Since its debut in 2001, Venus has generated cumulative retail sales of more than $2 billion. Venus is the No.1 female razor in the world, with a consumer base of more than 40 million women, according to Boston-based Gillette.
Venus Vibrance is the first power wet-shaving system for women, and Venus Disposable is a premium-performing disposable razor.
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