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Plenty of shops have tightened their belts of late, but at least one should get an A for economics. Rather than overextending in-house resources or recruiting professionals to craft its new ad campaign, Crew Cuts doled out a little homework to a class full of advertising hopefuls at the School of Visual Arts in New York. The proposition: Churn out a winning print ad by April 1, and get $1,000 and see the ad in print in advertising trade magazines.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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