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Shiner, Pete’s to PGC; Promo Net Stocks Up
DALLAS–The Gambrinus Co. of San Antonio moved advertising for its Shiner and Pete’s Brewing Co. brands to PGC Advertising here last week and shifted all of its sales promotional chores to The Promotion Network in Dallas.
Shiner’s $1-2 million advertising account was handled by Fogarty Klein & Partners of Houston until last month [Adweek, July 27].
Advertising for Pete’s, recently acquired by Gambrinus, had been at Black Rocket in San Francisco.
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