Fox Sports Selects Brokaw for Media Duties

CHICAGO Brokaw has been named lead agency for Fox Sports Net Ohio to handle media buying and planning.
The Cleveland agency will plan, negotiate and place media buys to promote Fox Sports Net Ohio telecasts throughout Ohio and neighboring states.
The sports network provides live game coverage of the Cleveland Indians, Cincinnati Reds, Cleveland Cavaliers and Columbus Blue Jackets.
“We believe Brokaw’s knowledge and expertise will help us maximize our presence in the markets we serve,” said Steve Liverani, senior vice president and general manager at Fox Sports.
The network reaches more than four million households in Ohio, Kentucky, Indiana, western Pennsylvania, western New York and West Virginia.
Billings were not disclosed.