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New Fox Family Channel Seeks Creative Shop
LOS ANGELES–Fox Kids Worldwide has begun a search for an agency to develop creative work for its soon-to-be-launched Fox Family Channel.
Los Angeles-based Fox Kids, a 50-50 partnership between News Corp. and Saban Entertainment, invited about eight agencies to pitch, sources said. The shops include the Los Angeles offices of Saatchi & Saatchi, J. Walter Thompson and Foote, Cone & Belding, as well as Fox Sports’ roster shop WongDoody, Santa Monica, Calif.
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