Follow the Bouncing Golf Ball to Arkansas

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DALLAS Stone Ward uses golf pros to promote the state to corporate decision makers in the latest installment of its “Arkansas—a natural for business” campaign.

In the national television spot for the Arkansas Department of Economic Development, golfer Sean “The Beast” Fister, who is known for his long drives, hits a ball that zooms through settings depicting the Arkansas-based operations of Dillard’s, Tyson Foods, Murphy USA, Alltel and Wal-Mart. For instance, the ball flies over a Wal-Mart greeter and hits a “rollback” sales sign to drop the price.

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