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GSD&M Showcases PGA Tour’s Charitable Endeavors in TV Spot
DALLAS–A new television spot aired over the weekend, developed by GSD&M to promote a client’s favorite nonprofit organization.
The client is the PGA Tour; the favored charity, The First Tee.
The spot shows a young boy in sneakers making his way with a sense of purpose through a crowded inner city street. He comes upon an alley formed by the sheer, imposing sides of high-rise buildings.
In slow motion he unslings his golf bag, pulls on a glove and hammers a tee into the dirt of the alley.
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