Feds to Study Kids' Obesity

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NEW YORK Federal regulators said they would study the link between media and advertising and childhood obesity.

The research linking childhood obesity with media and advertising “troubles me as a parent and as chairman of the FCC,” according to Federal Communications Commission Chairman Kevin Martin.

“Small children can’t weed out marketing messages from their favorite show, especially when marketing campaigns feature favorite TV characters like SpongeBob and Scooby-Doo,” Martin said Wednesday.

Martin spoke at a Capitol Hill event as he, Sen.





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