FCB Restructures Operations

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NEW YORK Interpublic Group’s Foote Cone & Belding said it has restructured its global network to remove regional distinctions by creating “centers of excellence.”

As a result, Rafael de Guzman has been named president and CEO of FCB International. He will oversee all centers outside North America. He reports to FCB Worldwide CEO Steve Blamer, who will run the North American center of excellence.

Three FCB regional directors will depart. Asia-Pacific CEO Ben Barnes and Europe, Middle East and Africa CEO Scott Hollingsworth are leaving to pursue other interests, the agency said.



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