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Baldwin Departs Leonard/Monahan;Goodrich Moves Up Regional Story
Creative director David Baldwin (shown) abruptly left Leonard/Monahan last week after two years and was replaced by associate creative director Kara Goodrich. See story on page 2.
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A Direct Toehold
Mason & Madison Aligns With N.Y. Shop
A new direct marketing company was born last week when Mason
& Madison agreed to collaborate with Lois Geller Co. in New York. Agency
principals Lois Geller, Charles Mason and Harry Viens become partners in the new venture.
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