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CHICAGO Fallon transforms what many would think of as a mundane business trip into world of fantasy and excitement when viewed through a child’s eyes in its latest television spot for United Airlines.
The Minneapolis agency’s commercial, which uses stop-motion animation and puppetry, will appear during regional broadcasts of the Super Bowl on Sunday. Showing a child dreaming of his father flying to a faraway land on top of a swan, meeting at a roundtable in a forest and battling a dragon, the spot uses a version of Gershwin’s “Rhapsody in Blue” as its soundtrack.
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