Exile on Seventh Names President

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Exile on Seventh has named Ron Berryman president of its Atlanta office.

“Ron brings a lot of traditional marketing experience,” said Exileon Seventh chiefexecutive officer Michael McMahon. “And lots of business connections.”

Berryman re-places Tom Lynch, who served with the San Francisco-based interactive specialist since the Southeast unit’s inception in December 1999.

Prior to joining Exile, Berryman was president of ZapMedia here, where he directed marketing, sales and customer service operations. At Coca-Cola Co., he helped develop performance metrics for several soft drink brands.





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