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NEW YORK Equinox Fitness, a national chain of upscale gymnasiums, is considering two New York boutiques for its estimated $10 million account, sources said.
Independents DiNoto and Sugartown Creative have risen to the front of pack after presentations by at least three shops. Independent StrawberryFrog pulled out of contention two weeks ago, sources said.
The winning shop will replace Lipman, a New York fashion agency whose clients include Burberry, which has held the account for about two years.
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