EnergyBBDO Wins White Sox

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CHICAGO The Chicago White Sox have selected Omnicom’s EnergyBBDO here as their new advertising agency after a review, the team confirmed. The shop beat out three other agencies for the nearly $3 million account.

“The decision to go with EnergyBBDO was based on the agency’s strategic vision, creative advantage and sincere passion for White Sox baseball,” said the team’s chief marketing officer, Brooks Boyer, in a statement. “The overall selection process, with the tremendous volume and quality of proposals received from local agencies, demonstrated the abundance of talent interested in working for the White Sox.

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