Dusenberry Leaves Lasting Legacy

NEW YORK Ad legend Phil Dusenberry, the former chairman and chief creative officer of Omnicom’s BBDO North America, died Dec. 29 after battling lung cancer for a year. He was 71. Over the years, his work won virtually every industry award, including Addys, Clios, One Show Pencils and Cannes Lions. Dusenberry was inducted into the American Advertising Federation Hall of Fame in 2003 and the One Club Creative Hall of Fame in October. He initially joined BBDO in 1962 as a junior copywriter and went on to help create some of the most memorable slogans in ad history, including GE’s “We bring good things to life” and Visa’s “It’s everywhere you want to be.”