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BOSTON Six public relations agencies have emerged in a review to help Dunkin’ Donuts launch a line of espresso beverages beginning this summer.
In contention are Omnicom Group’s Cone, Boston, and Fleishman-Hillard, New York; Publicis Groupe’s Manning, Selvage & Lee, Boston; Interpublic Group’s Weber Shandwick, Cambridge, Mass.; and independents ClearBlue, Detroit, and Marina Maher Communications, New York, according to Cindy Gordon, director of global communication at the Randolph, Mass.-based client.
“Each has significant expertise to work with quick-service restaurants and broader experience in the food industry,” Gordon said of the selection.
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