Duncan/Channon Wins Clos du Bois Wine Account

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Now that many dot-com businesses have disappeared, wineries are again choice clients in the Northern California market. And competition for them is proving to be fierce.

Duncan/Channon in San Rafael, Calif., has entered the category just at the right time, winning the $6 million Clos du Bois winery account. The midsized shop won the business, now its largest account, after a review that began with 19 other agencies and involved three rounds of pitches.

“It’s a David and Goliath story, even if I wasn’t exactly sure who all the Goliaths were,” creative director Robert Duncan said of the win.



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