Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
ATLANTA Davis Newman Payne said it is set to launch its latest work for its client of 53 years, Home Federal Bank.
The Knoxville, Tenn., agency developed two 30-second television commercials that focus on the local institution’s relationship to Knoxville and its contributions to the city’s growth, the shop said. Both spots will air on local stations later this month.
“Hometown Drive” is shot from the perspective of a driver touring local landmarks throughout. “Still Life” portrays the lifestyles and aspirations of local customers by showing home interiors and personal objects without any onscreen talent.
Victor
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in