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Acquisition of Local Shop Bulks Up Nonautomotive Unit’s Roster
DETROIT–D’Arcy Masius Benton & Bowles has acquired agency Kolon, Bittker & Desmond in order to expand its Group D’Arcy unit, the “agency within an agency” that handles DMB&B’s nonautomotive accounts.
Both DMB&B and KBD are in Troy, Mich.
With the $15 million in business KBD brings to the fold, Group D’Arcy’s billings now total more than $75 million, said Mark Gjovik, executive vice president for the unit.
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