Disney Talks, Florida Shops Are Listening

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Agency sources said Walt Disney Vacation Club International is currently involved in a quiet search to hire an in-state shop for its $3 million account.
Though Mickey’s people deny it, four agencies said they have spoken with the Orlando, Fla.-based real estate arm of the entertainment conglomerate. Three of these said the vacation club has participated in a series of discussions in an on-again, off-again process going back several months. Separately, two agencies confirmed the $3 million budget.

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