Dilworth Sees a New Ad Form

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Ex-Arnold Exec Starts Entertainment-Oriented Content Firm
BOSTON–When his contract as president of Arnold Ingalls Moranville in San Francisco came up for renewal, Ed Dilworth opted not to renew. Instead, the entrepreneur is launching a new company, GiantHeads, to develop and distribute entertainment content on the Web.
Privately funded, GiantHeads has already leased office space on Newbury Street in Boston and in San Francisco. Dilworth is aggressively recruiting talent on both coasts, he said, and plans offices in London and Los Angeles.
The company name is not intended as a play on ego; rather, it implies that a large head would contain a big brain.





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