Digital Shops Form Alliance

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CHICAGO Fusion, a digital communications agency, today said it has partnered with Oneupweb, a search engine optimization and marketing firm.

The partnership provides Fusion’s clients with several benefits including access to search-engine optimization and pay-per-click marketing, the shop said. Additionally, clients can draw marketing insights from Oneupweb’s proprietary marketing analytics service, roi-trax.

“Fusion looks for every opportunity to create a dialogue with its clients’ target audiences and search engines provide another method of engaging in that conversation,” said Lisa Wehr, president of Oneupweb in Suttons Bay, Mich.

“In





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