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The demise of DI Group has given rise to a new shop in Boston’s South End.
Neeson/Pearl, named after partners Cheryl Neeson and Ron Pearl, will specialize in television design and promotions, which has become a lucrative niche. Neeson and Pearl set out on their own after DI Group’s parent company, Wisconsin-based Banta, tried unsuccessfully to sell the 40-person shop and then shut it down late last year.
Neeson is executive producer, and Pearl serves as creative director.
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