You're Good for a Pro-Forma Headline, Charlie Brown!

CNN Money and Washington Post among outlets that seized the opportunity

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

But for Fishbowl’s money, the best such headline belonged to CNN Money reporter Aaron Smith:

The buyer is DHX Media Ltd., a company based in Halifax, Nova Scotia. The sellers, Iconix Brand Group Inc., owned a majority share of 80% in Peanuts Worldwide LLC (the Schultz family will retain its current 20% stake).

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in