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LOS ANGELES The California Department of Health Services is considering five agencies in the review for a three-year, $28 million effort to promote its California Nutrition Network and California 5 a Day campaigns, sources said.
According to sources, the California agencies that submitted proposals include Omnicom Group’s GMMB in Los Angeles; Sacramento, Calif., independents Glass/McClure, Runyon Saltzman & Einhorn and Mering & Associates; and Brown-Miller Communications in Martinez, Calif.
Each contender has partnered with various specialty shops for the pitch.
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