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NEW YORK Mitsubishi Motors of North America on Monday broke a four-spot television campaign from Deutsch to launch its 2004 Endeavor SUV.
The campaign consists of two 15-second teaser spots breaking today and two 30-second commercials bowing on Thursday. Ads show the car from inside a building, through windows as it drives down a city block. Though the vehicle is visible at all times, viewers catch a glimpse of apartment and shop interiors as though they are looking through them, and at times in-wall wiring is visible.
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