Deutsch Adds Planning Exec From Y&R

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NEW YORK Deutsch has hired Jaime Kalfus as svp, associate director of account planning, effective immediately.

Kalfus, 43, reports to Jeffrey Wolf, partner, director of account planning at the New York agency, which is owned by Interpublic Group.

She joins from WPP Group’s Young & Rubicam, where she worked for 11 years and most recently led strategy groups on accounts such as MetLife, Weight Watchers and Xerox. Kalfus also worked in the shop’s San Francisco office and has served as director of global research at trend-spotting company The Intelligence Factory.

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