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Deckers Outdoor Corp., makers of athletic and recreational footwear, is conducting an agency review, according to sources. Billings are estimated in the $3-5 million range.
The Goleta, Calif.-based company held chemistry checks with 10-12 agencies in California and “a few” outside the state, according to Jim Van Dine, vice president of sales and marketing. Cohn Godley Norwood in Boston, which recently won an assignment for Decker’s Simple brand, is among the contenders, Van Dine said.
Orange County consultant Steven Stocks is conducting the review.
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