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The White House Office of National Drug Control Policy will make a decision this week on whether lead agency Ogilvy & Mather will be replaced, sources said.
Sources also said there is a “way above fifty-fifty” chance that the account will be rebid. A new RFP has been written and must be issued the first week in September.
ONDCP has quietly been talking to shops to determine if other shops are capable of managing its 5-year, $1 billion anti-drug account.
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