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The Washington Post has delivered its account to Arnold.

The McLean, Va., agency bested Adworks and McCann-Erickson, both of Washington, D.C., and one other undisclosed shop for the estimated $10-15 million business.

Eleven-year incumbent Berlin, Cameron & Partners of New York did not defend. Adworks will continue to serve washingtonpost.com.

Selecting a local shop was The Post’s first priority, along with size and global affiliation. The winning agency is a part of Boston-based Arnold Worldwide, a subsidiary of Havas Advertising in Paris.





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