Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Now that the Chicago Cubs are actually winning some baseball games, team officials have revealed that there could be significant changes in store for legendary Wrigley Field, the team’s home ballpark. Changes include advertising signs inside the stadium, which was built in 1914.
“Advertising could happen as early as next year,” said Mark McGuire, Cubs executive vice president of business operations. “Our competitors are making a lot of money on advertising.” There currently are no advertising signs in the stadium.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in