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SAN FRANCISCO Independent Templin Brink Design launches a confrontational ad campaign this week for the San Francisco Department of Public Health’s HIV prevention program, warning that crystal methamphetamine use increases the chances of contracting the disease by 400 percent.
The outdoor ads, aimed at the city’s gay population, have been placed in the Castro and South of Market districts. Themed “Crystal Mess,” the campaign features images of diverse users engaging in high-risk behavior to illustrate the negative consequences of using the drug.
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