Cronin Breaks TV Spots for Mystic Aquarium

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New exhibits and old favorites are the focus of Cronin & Co.’s latest TV campaign for Connecticut’s Mystic Aquarium.

Five 15-second spots are being released in coming months. The first, titled “Lions of the Sea,” promotes the aquarium’s sea lion exhibit. The spot features a frolicking sea lion with a roar that sounds like a laugh. “Looks like a sea lion. Acts like a ham,” the spot promises, concluding, “Our new Lions of the Sea show will make you roar.”

Another spot promotes the aquarium’s long-running beluga whale exhibit, the only one of its kind in New England.



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