Creative Stars Shine on Broadway

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NEW YORK An Advertising Week event billed as a “once in a lifetime performance on Broadway” featuring creative directors Lee Clow, Alex Bogusky and David Lubars opened on Tuesday at the Gershwin Theater with a dance number about the “mysteries of marketing.”

But it was Megan Hinley, who plays Glenda in the musical Wicked, who kicked off the panel discussion moderated by journalist Warren Berger. She sang a song about “how to become popular” as she danced with an iPod around her neck and used posters of the iconic Apple campaign from TBWA\Chiat\Day as props.

The



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