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Rip Torn Stars In NTRA Spots
Agency: Merkley Newman Harty, New York
Client: National Thoroughbred Racing Association, Atlanta
Chief Creative Officer: Marty Cooke
Art Director: Phillip Toledano
Copywriter: Jeff Vinick
Agency Producer: Bruce Wellington
Executive Producer: Andrew Chinich
Production Co.: Epoch Films
Director: Phil Morrison
Editor: Robin Burchill, Consulate
When Garry Shandling tapped Rip Torn to play the acerbic producer Artie on The Larry Sanders Show, Burt Reynolds was said to have joked that he wanted to shake the hand of the man brave enough to hire the notorious actor.
Older now, and perhaps wiser, Torn may no longer send casting directors scurrying for cover, but he still brings a peculiar brand of madness to the set.














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