Creative Hires at Cliff Freeman, Deutsch

NEW YORK Cliff Freeman and Partners has added three new creatives and Deutsch has hired a creative manager, agency representatives said today.

Art director Brad Emmett and copywriter Lee Seidenberg, both 30, join Cliff Freeman from BBDO, where they worked on clients including GE. Before that, they were at DeVito/Verdi in New York, crafting ads for clients such as Meijer and the National Thoroughbred Racing Association.

“They’ve just done some really interesting work,” said Cliff Freeman creative director Dan Morales, citing a NTRA radio spot that won the $100,000 grand prize at the Radio Mercury Awards in 2003. “They can do it all, TV, print, radio. They’re multifaceted.”

The New York shop also hired Paul Caiozzo, 27, an art director who has freelanced for Fallon in New York on Virgin Mobile and Venables, Bell & Partners in San Francisco on HBO. Before that, he was an art director at the Wexley School for Girls in Seattle.

The creatives, who began on Monday, will work on the Snapple account, which the shop won in May, and new client The Daily News, which hired the agency last month for a rebranding effort, due out in the fall.

Meanwhile, Deutsch in New York has hired Jan Jensen, 30, as creative manager, a new post. Jensen was previously creative manager at Publicis in New York. Before that, she held the same position at Publicis in Chicago. She joined Publicis as an art buyer in 2000.

In her new role, which she began July 6, Jensen will handle creative recruiting, award-show submissions and work flow management. The agency previously went to outside recruiters for its hiring.

“Her background is so diverse, she’s done art buying, production department work, she’s been a recruiter,” said Deutsch managing partner and executive creative director Kathy Delaney, to whom Jensen reports. “I thought she could bring something to Deutsch.”