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LOS ANGELES Crispin Porter + Bogusky has launched its first work for Rock the Vote and the L.A. County Commission on Human Relations, the shop said.
The pro bono effort from the MDC Partners agency in Venice, Calif., includes one 30-second TV spot and wild postings for the organizations in Los Angeles. While it falls under the banner of Rock the Vote, the campaign does not address voting but instead focuses on discrimination.
The TV spot shows cars in a drive-thru at a fast-food restaurant.
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