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ATLANTA CoyneBeahmShouse has been chosen to provide domestic marketing services for German hardware manufacturer Hafele, the agency said.
The Greensboro, N.C., independent had in the past done some projects for the client, and the selection of the shop for additional chores was made without a review. Hafele’s North American headquarters is also in Greensboro.
CoyneBeahmShouse will now develop Hafele’s first concerted campaign aimed at both consumers and distributors, promoting Hafele’s furniture and cabinet hardware as essential finishing elements.
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