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Notwithstanding all the breathless articles in business magazines, corporate life these days is not replete with high-wire excitement. At least, it isn’t for the poor souls whose tasks include ordering (and reordering and reordering) office supplies. This ad, promoting a catalog of such goods, bonds with readers by tacitly acknowledging the same-old-same-old tedium endemic to their workaday routine. The joke is funny because it’s plainly grounded in reality. Moreover, the subversive humor plausibly implies that dealing with Corporate Express might be pleasant.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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