Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Six semifinalists have emerged in the review for the creative portion of Rational Software’s advertising account.
Pursuing the business are CGN Marketing & Creative Services and Red, both Boston; Mullen in Wenham, Mass.; Mintz & Hoke, Avon, Conn.; and New York players Dor-emus and The Lord Group.
Agencies were chosen to compete based on their ability to craft “integrated marketing communications programs, including direct, interactive and general advertising,” said Kirsten Bradley, a consultant with Pile and Co.,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in