Congress Seeks Probe of Defense Ad Expenses

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Congress is urging the comptroller general to study the Department of Defense’s ad contracts for cost-effectiveness, and it recommends slashing the proposed budget for the department’s Joint Recruit ing Advertising Program by about half, or $24 million.

The recommendation is contained in the National Defense Authorization Act for Fiscal Year 2003, which passed both houses of Congress in June. The bill has not yet been signed by the president and could still be changed when Congress is back in session.

The Defense De partment asked to double JRAP’s budget from an estimated $15-20 million to about $40 million to accommodate a larger, multimedia campaign aimed at parents.



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