College Software Producer Breaks Campaign

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BOSTON PJA next week launches its first work for Campus Management Corp., a provider of computer software that performs most of the administrative functions at about 850 colleges and universities.

Tagged “Enterprise software for your growing campus, ” print ads will run in specialized publications such as Campus Technology, The Chronicle of Higher Education and Education Review.

The campaign seeks to inform colleges that the client’s software can help them efficiently and effectively manage numerous complex online programs and services accessed by today’s tech-savvy students.

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