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BOSTON College Parent, a bimonthly magazine targeting parents of new and soon-to-be college students, will premiere in October.
The Liberty Corner, N.J.-based publication will feature articles on college planning, selection, financial aid and campus life.
Advertisers include companies offering tuition financing, computers, software, telecom and travel services, with Citibank and The Wall Street Journal initially on board, according to Stuart Slater, chief operating officer of the publishing venture.
“There are certain categories of product parents have to purchase,” Slater said about the advertising.
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