Coke Ad by Mother Could Air in U.S.

Coca-Cola is evaluating a spot for Coke Classic that broke in Britain last month, with an eye toward airing the ad in the U.S. The spot, from London independent Mother, shows British singer Sharlene Hector walking on a street singing “I Wish” as she hands bottles of Coke Classic to people. The strategy works off the “Real” campaign by WPP’s Berlin Cameron/Red Cell.