CNN to Ship Branding to Boston

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Hill, Holliday, Connors, Cosmopulos here will soon be awarded a $15 million branding assignment from Turner Broadcasting Systems’ CNN in Atlanta following a review, sources said.
At press time last week, the deal was awaiting final approval of top Turner Broadcasting executives and may be announced as soon as this week, sources said.
Hill, Holliday, a unit of the Interpublic Group of Cos. in New York, bested finalists Margeotes/Fertitta + Partners, Saatchi & Saatchi and DiNoto Lee, all in New York, and The Richards Group, Dallas, to win the new assignment.

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