CME Resigns Chi-Chi's Account Over Compensation

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Campbell Mithun Esty in Minneapolis has resigned its creative duties on the estimated $12 million Chi-Chi’s restaurant account, saying it had been “unable to achieve a satisfactory compensation agreement.”
As of Jan. 1, 1998, the account will be consolidated at Evans, Hardy & Young in Santa Barbara, Calif., which handles media buying.
CME was assigned creative responsibilities on the account a year ago, after a review in which Evans, Hardy & Young and McKinney & Silver in Raleigh, N.C.,

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in