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It’s an understatement to say sports marketing has exploded over the last decade—up to nearly $150 billion this year, according to PwC. Athletes are bona-fide superstars, around which so much advertising is built. So it’s no surprise that Clios is launching its first-ever Clio Sports awards competition this year to celebrate the surging industry. Featuring a jury made up of some of the biggest names in the business—from Dallas Mavericks owner Mark Cuban to Michael Levine, co-head of CAA Sports, to Brian Jennings, evp and CMO of The National Hockey League—Clio Sports will host its first awards ceremony in New York on July 17.
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