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Hensley Segal Rentschler was named Cincinnati Bell’s agency of record for business markets, an expanded role with the client that will bring expanded staffing.
The Cincinnati agency has worked on several project assignments for the telecommunications company. Its new role puts it in charge of all marketing programs targeting business through advertising, interactive and direct marketing, public relations and custom publishing. Billings were not disclosed for the consolidated account.
“We grew up in this market and with this brand,” HSR managing director Richard A.
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